March 15, 2018 / 0 COMMENTS
Smart LED lighting-focused startup iBahn Illumination Pvt Ltd, owner of ‘Svarochi’ brand, has rolled out its product range in Bengaluru today.
“Our goal is to disrupt the market by offering a range of smart LEDs based on Bluetooth mesh technology, which will enable users to control the intensity and colour of their lights through our easy to use Smartphone app. We believe ‘Smart LEDs’ will be a Rs 40,000 m ($600m) market by 2022. Our brand ‘Svarochi’ offers innovative products that are high on functionality, easy to use, locally relevant and affordable,” said the company’s Co-founder & CEO Rajeev Chopra.
Arjun Shahani, the company’s Co-founder & COO, said, “We envision that Smart LED home lights in India will replace ‘standard’ LEDs in the next 10 years. We have interacted with numerous architects, interior designers, home specialists, etc. in the Mumbai market and the response to our products has been phenomenal.