About Us

‘Svarochi’ is a Sanskrit word which means ‘brilliant appearance’ and ‘own ray’. We aspire to make homes and social spaces beautiful by creating lighting ambiances that perfectly sync with your mood and decor.

Our Vision

Make homes and social spaces beautiful with Smart Lights.

Our mission

Drive the shift to Smart LED Lighting and make Svarochi the leading brand , by offering high functionality, locally relevant propositions at affordable prices ,through continuous innovation in homes and social spaces.

Founded in 2016, Svarochi is a smart LED lighting company that aspires to bring the best of lighting & technology to the Indian consumer.

Svarochi smart LED lights are based on cutting edge Bluetooth mesh technology that provides consumers with a wide range of combination & control.

The smart LED lights can be easily managed via a mobile app – available on both iOS & Android, enhancing consumer convenience.

With presence in all major cities across India, our current portfolio contains Bulbs, Downlights & Spotlights. Forming a complete offering to make your home a smart lighting home.

Svarochi Smart Lights make spaces beautiful, by enabling you to create the perfect lighting effect for every room and every occasion using your Smartphone

CO-FOUNDING TEAM

Rajeev
Chopra CO-FOUNDER & CEO

Chief Executive Officer leading Strategy, Business plans and External communications
Business Professional with 28 years global experience
Former CEO, Philips India
Former Global CEO, Business Group Home, Philips Lighting BV

Arjun
Shahani CO-FOUNDER & COO

Chief Operating Officer of Svarochi
Business Professional with 28 years experience across diverse businesses
Former Business Head, Luminaires, Philips Lighting India
Former MD, Armstrong World Industries, India

Kunal
Chaudhuri CO-FOUNDER & CTO

Chief Technology Officer of operations at Svarochi
R&D Professional with more than 30 years experience with numerous innovations in LED lighting
Former R&D Head, Luminaires, Philips Lighting India